• KickStart Alliance
  • Services
  • Contact
CAB Strategy
  • CAB Masterclass
  • CAB
    • Business Case
    • Planning your 1st CAB
    • Advanced techniques
  • PAB
  • Resources
    • Blog
    • Books
    • Checklist
    • Contact
    • Videos
    • More!
Select Page
How to use your Customer Advisory Board to drive innovation

How to use your Customer Advisory Board to drive innovation

by Mike Gospe | Jan 23, 2018 | Innovation, Strategies, Voice of the Customer

Your Customer Advisory Board (CAB) is not an event. It’s a cross-functional initiative designed to drive innovation and outpace your competitors. As such, it must be treated as a strategic asset, not a tactical item to be checked off your to-do list. Here are 3...

Categories

Stay current by subscribing to our blog!

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 459 other subscribers

About Me

Mike GospeMike Gospe is a professional facilitator of Advisory Boards and executive roundtables. HeĀ  leads KickStart Alliance’s Advisory Board practice, and he’s helped some of today’s most innovative companies deliver over 100 customer and partner advisory engagements around the world.

Follow Me

Sign up for CAB Resource Center News

* = required field
unsubscribe from list

Free Consultation

Copyright (C) 2013 - 2020 Mike Gospe, Gospe Enterprises, Inc. KickStart Alliance