by Mike Gospe | Oct 12, 2022 | Uncategorized
Calling all Customer Advisory Board maangers and executive sponsors: please share your wisdom in this 2022 CAB Best Practices survey. As a CAB Strategist for 20 years, I am producing a new in-depth whitepaper on the latest CAB best practices. I would like your help....
by Mike Gospe | Oct 15, 2019 | Uncategorized
While Customer Advisory Board programs have become commonplace, they are not for every company. There can be perfectly good reasons why a CAB is not appropriate for them. However, if you are not yet sure, these seven signs will help you assess your CAB readiness. 1)...
by Mike Gospe | Dec 19, 2017 | Facilitation, Uncategorized
Customer Advisory Boards require a skilled facilitator to ensure your CAB meeting delivers the business outcome you and your customers expect and require. Yet, some executives believe that facilitating their own meeting is easy. It is not. In truth, it is easy to be a...
