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3 Ways to keep your Customer Advisory Board afloat when your budget gets cut

3 Ways to keep your Customer Advisory Board afloat when your budget gets cut

by Mike Gospe | Oct 5, 2022 | CAB best practices, CAB budget

It is easy to enjoy strategy-level discussions with your Customer Advisory Board (CAB) members when times are good. The investment in your CAB program is not questioned. However, your CAB program is much more urgent and important when times are uncertain. Like right...
What is a hybrid Customer Advisory Board program?

What is a hybrid Customer Advisory Board program?

by Mike Gospe | Mar 1, 2022 | CAB best practices, Hybrid CAB

As COVID-19 restrictions begin to ease, businesses are wondering what it means for their Customer Advisory Board programs. Here’s how CAB programs are shaping up in 2022. A return to normalcy? Prior to March 2020, all CAB meetings were conducted in person. Most...
Planning your 2022 CAB program? Three things you need to know

Planning your 2022 CAB program? Three things you need to know

by Mike Gospe | Nov 30, 2021 | CAB best practices, Virtual Customer Advisory Board

The past two years have seen Customer Advisory Boards evolve dramatically. What was traditionally thought of as an in-person meeting has been completely altered because of COVID concerns. And yet, CAB programs have blossomed everywhere. Advances in virtual-meeting...
Customer Advisory Boards & Listening Posts

Customer Advisory Boards & Listening Posts

by Mike Gospe | Sep 9, 2021 | Listening posts, Voice of the Customer

This video shares the highlights of a presentation I gave to the Silicon Valley Product Management Association (SVPMA) in August, 2021. In this video, I share a Voice-of-the-Customer (VOC) model and how Customer Advisory Boards (CAB), social media, and many other...
Customer Advisory Boards (CABs) and the Coronavirus

Customer Advisory Boards (CABs) and the Coronavirus

by Mike Gospe | Mar 5, 2020 | CAB best practices, Coronavirus

In light of the Coronavirus, companies are rethinking their travel plans and events schedule. Yet, business must still go on. Here are three suggestions for keeping your CAB in motion during this uncertain time. → KickStart Alliance announces new Virtual Advisory...
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About Me

Mike GospeMike Gospe is a professional facilitator of Advisory Boards and executive roundtables. He  leads KickStart Alliance’s Advisory Board practice, and he’s helped some of today’s most innovative companies deliver world-class virtual & in-person customer and partner advisory engagements around the world.

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