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How one company is transforming their Customer Advisory Board into a Virtual Community

How one company is transforming their Customer Advisory Board into a Virtual Community

by Mike Gospe | Jul 27, 2020 | CAB best practices, CAB methodology, Homepage, Virtual Customer Advisory Board

The Customer Advisory Board (CAB) program has always relied on personal human connection. But when meeting in person is not an option, is the CAB dead? Hardly! In fact, it is more important now. Here’s how one enterprise company is transforming their CAB into a...
The Reinvention of the Customer Advisory Board – Part 2

The Reinvention of the Customer Advisory Board – Part 2

by Mike Gospe | May 1, 2020 | CAB best practices, Virtual Customer Advisory Board

Part 1: It's time to re-engineer an interactive CAB journey Part 3: How to run an effective virtual CAB meeting Part 2: Mapping the Interactive CAB Journey This is part 2 of a 3-part series on the evolution of the Customer Advisory Board program. The coronavirus...
The Reinvention of the Customer Advisory Board – Part 3

The Reinvention of the Customer Advisory Board – Part 3

by Mike Gospe | May 1, 2020 | CAB best practices, Virtual Customer Advisory Board

Part 1: It's time to re-engineer an interactive CAB journey Part 2: Mapping the interactive CAB journey Part 3: How to run an effective virtual CAB meeting This is part 3 of a 3-part series on the reinvention of the Customer Advisory Board. Running a virtual CAB...

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About Me

Mike GospeMike Gospe is a Customer Advisory Board (CAB) & Partner Advisory Board (PAB) strategist & professional facilitator. Over the past 20 years, Mike has facilitated more than 250+ CAB and executive roundtable meetings around the world. HeĀ  leads KickStart Alliance’s Advisory Board practice, and he’s helped some of today’s most innovative companies deliver world-class virtual & in-person customer and partner advisory engagements.

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