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C-Suite leaders define a world-class CAB program for 2025

C-Suite leaders define a world-class CAB program for 2025

by Mike Gospe | Dec 31, 2024 | Homepage, Upgrade your CAB, Voice of the Customer

In 2024, my senior team and I at KickStart Alliance interviewed dozens of C-Suite CAB members across a variety of industries. When asked how they define a “world-class CAB program for 2025”, here’s what they told us. What defines a “world-class...
What I’ve learned from facilitating 20 virtual Advisory Board meetings in 2020

What I’ve learned from facilitating 20 virtual Advisory Board meetings in 2020

by Mike Gospe | May 17, 2021 | CAB best practices, CAB methodology, Partner Advisory Boards, Upgrade your CAB

  In 2020, virtual advisory boards were our only option. For 20 years I’ve been facilitating Customer Advisory Board (CAB) and Partner Advisory Board (PAB) meetings. As our world paused, I too, needed to change. How could I continue to help executives stay...
“Welcome to the CAB Alumni program”: or, how to change up the mix

“Welcome to the CAB Alumni program”: or, how to change up the mix

by Mike Gospe | May 31, 2017 | CAB Alumni Program, Invitations, Upgrade your CAB

Congratulations! Your Customer Advisory Board program is a success. It’s been running for a while and you’ve built some solid customer relationships. But what do you do when these great customers can no longer provide you the directional guidance you now...
3 Signs your Customer Advisory Board may be ready for a refresh

3 Signs your Customer Advisory Board may be ready for a refresh

by Mike Gospe | May 29, 2017 | Agendas, Planning, Upgrade your CAB

Is your Customer Advisory Board (CAB) dynamic, filled with topical content and energized conversation? If so, then you are on the path to greatness! If not, it may be time to shake things up. Here are a few signs that it may be time for a refresh. 1) It’s hard to...

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About Me

Mike GospeMike Gospe is a Customer Advisory Board (CAB) & Partner Advisory Board (PAB) strategist & professional facilitator. Over the past 20 years, Mike has facilitated more than 250+ CAB and executive roundtable meetings around the world. He  leads KickStart Alliance’s Advisory Board practice, and he’s helped some of today’s most innovative companies deliver world-class virtual & in-person customer and partner advisory engagements.

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