by Mike Gospe | Dec 31, 2024 | Homepage, Upgrade your CAB, Voice of the Customer
In 2024, my senior team and I at KickStart Alliance interviewed dozens of C-Suite CAB members across a variety of industries. When asked how they define a “world-class CAB program for 2025”, here’s what they told us. What defines a “world-class...
by Mike Gospe | May 17, 2021 | CAB best practices, CAB methodology, Partner Advisory Boards, Upgrade your CAB
In 2020, virtual advisory boards were our only option. For 20 years I’ve been facilitating Customer Advisory Board (CAB) and Partner Advisory Board (PAB) meetings. As our world paused, I too, needed to change. How could I continue to help executives stay...
by Mike Gospe | May 31, 2017 | CAB Alumni Program, Invitations, Upgrade your CAB
Congratulations! Your Customer Advisory Board program is a success. It’s been running for a while and you’ve built some solid customer relationships. But what do you do when these great customers can no longer provide you the directional guidance you now...
by Mike Gospe | May 29, 2017 | Agendas, Planning, Upgrade your CAB
Is your Customer Advisory Board (CAB) dynamic, filled with topical content and energized conversation? If so, then you are on the path to greatness! If not, it may be time to shake things up. Here are a few signs that it may be time for a refresh. 1) It’s hard to...
