The Future of Customer Advisory Boards

The Future of Customer Advisory Boards

Last month I wrote a blog post on my reflections of having worked on Customer Advisory Boards for the past 15 years. Today, I want to look ahead. Here’s what I believe CAB programs will look like 3 years from now. Beginning in 2002, the spark that ignited the...
3 tips to start planning your next CAB meeting

3 tips to start planning your next CAB meeting

It’s never too early to start planning your CAB. Consider that it takes 3 months to effectively plan a world-class CAB meeting. Here are 3 tips to start planning your next CAB meeting. The value you get out of your CAB is directly related to the thoughtfulness...